From 21st to 25th March 2018 we presented our GULF-Eyewear sunglasses collection for the first time on the Techno Classica in Essen. This is the world’s biggest show for classic cars, prestige automobiles and racing sports and took place for the 30th time already. Of course, we prepared ourselves intensively for this event. For example, we reworked our booth concept completely, developed new presentation boxes and decorated the stand with exciting pictures from the race course and pit stops. Thus, the new presentation of our sunglasses had its premiere on this show and was excitedly received. Petrolheads, car fans and enthusiasts for sunglasses were able to test our collection extensively and gladly accepted this offer. Needless to say that we also had detailed information on the high-tech materials we use and our products were convincing to our visitors.


The 30th Techno Classica with 1250 exhibitors was again an international crowd puller. On our booth in hall number 9, visitors from whole Europe were welcomed: Sweden, Norway, Belgium, the Netherlands, Italy, France, just to mention a few. But also from Argentina, Dubai, Australia, Russia, Israel and many other countries we received guests on our stand. They all were excited by the quality, comfort and coolness of Jim, Jo, Lorenzo and Manfred.

During the show we did not only have a lot of conversation about GULF-racing, Le Mans and cars in general. Fortunately, we also made new contacts and talked to other companies and people who are interested in offering our GULF-sunglasses in their markets. So, it might happen that friends of GULF-Eyewear will in future see our collection on similar events abroad.


We are still happy to have been part of this nice show and we very are proud of the big attention we found.